> For the complete documentation index, see [llms.txt](https://me-grow.gitbook.io/me-grow-enterprise-suite/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://me-grow.gitbook.io/me-grow-enterprise-suite/me-grow-panelhub/panel-building/panel-dashboard.md).

# Panel Dashboard

 **Panel Dashboard:**

A panel dashboard is an information management tool that visually tracks, analyses and displays key performance indicators, metrics & key data points to monitor the health of a panel business.

* ***Panel Stats:*** Snapshot on overall panel performance. Track active members, panel response rate, Profiling depth, panel retention rate and unsubscribe rate on a glance.
* ***AARRR Analysis**:* Funnel modelling to track and measure the churn at every stage of customer acquisition. 
* ***App User:*** Tracking the Co-branded app penetration amongst the active members.  
* ***User Journey:*** A snapshot on the user journey mapping to understand the customer experience.
* ***Panel Utilization:*** Member segmentation basis study invites and utilisation.

 

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* *Panel Usage:* Responses and completes received against the total invites.  Helps to analyse panel responsiveness.
* *Response rate timeline:* Monthly response rate tracker.
* *Profiling Depth:* Track the profiling depth per profile category and plan to engagement activities to enrich panelist data pointers.
* *Panel distribution:* Compare panel potential with national census representation.

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